A week on, we take a look back at the incredible Nike Play Gold launch event for the brand new Australian 2018 kit - to be worn by the Socceroos at the World Cup and by the Matilda's at the Asian Cup.
Musica Copa was involved in the campaign for 3 months leading into the launch night, working with Nike to recruit the music talent - Peking Duk, Montaigne and SIPPY, plus a wider pool of artists for the post-launch seeding component.